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The voice of custom coating! Learn industry secrets, discover new products & meet influencers so you can effectively grow your business. Husband & wife team, RossKote are on a mission to building community around powder coating and level up your game.
Episodes
Sep 9, 2026
Sep 9, 2026
1 hr 17 min
Ep 78: What Buyers Look At..And What They Ignore
You think they're buying your equipment and years in business, aka sweat equity. They're not. Here's what actually moves the number. Today we dig deep into the real metrics and reasoning buyers use and it not what you may think.
Watch on YOUTUBE https://youtu.be/rJ1lZe0-Qus
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